Customer feedback is a gift. Those who accept and understand it deepen the contact to their customers and create the control basis for important company decisions. If you want to make sure that no customer voice goes unheard, you should rely on artificial intelligence. Also to get answers to business-relevant questions: What is currently bothering customers about my offer? What did the customers like best? What should I improve? What is still preventing interested consumers from buying? What specifically led to the purchase?